| # | Institution | Type | Branches | Deposits | Share |
|---|---|---|---|---|---|
| 1 | Regions Bank | Bank | 186 | $31.59B | 19.50% |
| 2 | PNC Bank, National Association | Bank | 91 | $11.06B | 6.83% |
| 3 | Wells Fargo Bank, National Association | Bank | 75 | $9.59B | 5.92% |
| 4 | ServisFirst Bank | Bank | 13 | $8.95B | 5.53% |
| 5 | Redstone Federal Credit Union | Credit union | 35 | $5.82B* | 3.59% |
| 6 | Truist Bank | Bank | 49 | $5.13B | 3.17% |
| 7 | River Bank & Trust | Bank | 23 | $3.22B | 1.99% |
| 8 | Renasant Bank | Bank | 38 | $3.02B | 1.87% |
| 9 | Trustmark Bank | Bank | 41 | $2.65B | 1.64% |
| 10 | All In Federal Credit Union | Credit union | 33 | $2.57B* | 1.58% |
| 236 more institutions, year-over-year share and branch changes with Pro →$29/mo, cancel any time. | |||||
* Credit-union deposits are estimated (June total shares spread evenly across branches).
| County | Deposits | Inst. | Leader | Top share | HHI |
|---|---|---|---|---|---|
| Jefferson | $43.58B | 64 | 33% | 1,530 | |
| Madison | $13.58B | 44 | 26% | 1,196 | |
| Mobile | $11.54B | 45 | 27% | 1,197 | |
| Montgomery | $8.48B | 28 | 20% | 1,037 | |
| Baldwin | $7.72B | 39 | 19% | 724 | |
| Shelby | $5.71B | 39 | 27% | 1,159 | |
| Tuscaloosa | $5.14B | 32 | 17% | 929 | |
| Houston | $4.54B | 19 | 20% | 969 | |
| Lee | $4.26B | 24 | 20% | 944 |
Put these institutions on the territory map, screen them by ratio, or ask your AI assistant which ones are losing share.
| Morgan | $4.07B | 20 | 25% | 1,279 |
| Lauderdale | $3.42B | 22 | 19% | 990 |
| Calhoun | $3.08B | 18 | 15% | 864 |
| Marshall | $3.03B | 20 | 25% | 1,211 |
| Cullman | $2.86B | 16 | 14% | 1,032 |
| Limestone | $2.43B | 19 | 27% | 1,335 |
| Elmore | $2.03B | 14 | 26% | 1,576 |
| Etowah | $1.85B | 14 | 18% | 1,223 |
| Colbert | $1.83B | 13 | 31% | 2,025 |
| St. Clair | $1.75B | 13 | 43% | 2,236 |
| Coffee | $1.62B | 12 | 27% | 1,557 |
| Pike | $1.51B | 7 | 69% | 4,952 |
| Talladega | $1.43B | 12 | 45% | 2,381 |
| Escambia | $1.35B | 12 | 27% | 1,494 |
| Autauga | $1.28B | 13 | 20% | 1,244 |
| Jackson | $1.28B | 10 | 26% | 1,933 |
| Covington | $1.18B | 11 | 39% | 2,522 |
| Walker | $1.12B | 11 | 29% | 1,690 |
| Marion | $1.06B | 7 | 31% | 1,936 |
| DeKalb | $993.6M | 6 | 27% | 2,018 |
| Tallapoosa | $967.6M | 11 | 34% | 1,966 |
| Franklin | $964.1M | 8 | 48% | 2,818 |
| Chilton | $915.6M | 10 | 34% | 1,849 |
| Blount | $910.8M | 8 | 48% | 2,965 |
| Dale | $908.2M | 8 | 60% | 3,989 |
| Barbour | $763.4M | 7 | 41% | 2,536 |
| Dallas | $759.9M | 8 | 28% | 1,754 |
| Russell | $721.7M | 8 | 42% | 2,480 |
| Geneva | $701.5M | 8 | 19% | 1,393 |
| Marengo | $636.1M | 7 | 47% | 2,867 |
| Clarke | $628.1M | 7 | 50% | 3,052 |
| Winston | $588.5M | 6 | 47% | 3,046 |
| Cherokee | $562.5M | 8 | 25% | 1,637 |
| Pickens | $560.9M | 3 | 66% | 4,919 |
| Henry | $530.7M | 6 | 42% | 2,545 |
| Monroe | $520.9M | 8 | 24% | 1,809 |
| Chambers | $507.0M | 7 | 43% | 2,478 |
| Lawrence | $506.1M | 7 | 48% | 3,257 |
| Lamar | $479.0M | 6 | 39% | 2,333 |
| Butler | $462.8M | 8 | 29% | 1,875 |
| Randolph | $386.2M | 5 | 40% | 2,655 |
| Choctaw | $354.8M | 4 | 28% | 2,537 |
| Hale | $342.4M | 3 | 35% | 3,342 |
| Fayette | $337.5M | 5 | 41% | 2,579 |
| Bibb | $336.7M | 5 | 48% | 3,076 |
| Sumter | $332.8M | 4 | 42% | 2,964 |
| Crenshaw | $308.3M | 3 | 62% | 4,617 |
| Clay | $292.0M | 3 | 83% | 7,036 |
| Washington | $271.3M | 5 | 57% | 4,011 |
| Cleburne | $216.8M | 3 | 50% | 4,045 |
| Conecuh | $197.9M | 3 | 39% | 3,409 |
| Wilcox | $182.2M | 3 | 49% | 4,539 |
| Bullock | $136.2M | 2 | 61% | 5,259 |
| Macon | $122.0M | 5 | 51% | 3,426 |
| Perry | $116.7M | 2 | 80% | 6,775 |
| Greene | $113.8M | 3 | 83% | 7,200 |
| Lowndes | $74.6M | 1 | 100% | 10,000 |
| Metro | Deposits | Inst. | Leader | Top share | HHI |
|---|---|---|---|---|---|
| Birmingham, AL | $54.32B | 93 | 30% | 1,252 | |
| Huntsville, AL | $16.01B | 48 | 26% | 1,150 | |
| Montgomery, AL | $11.87B | 33 | 17% | 871 | |
| Mobile, AL | $11.54B | 45 | 27% | 1,197 | |
| Daphne-Fairhope-Foley, AL | $7.72B | 39 | 19% | 724 | |
| Tuscaloosa, AL | $6.16B | 38 | 15% | 760 | |
| Dothan, AL | $5.77B | 23 | 16% | 736 | |
| Florence-Muscle Shoals, AL | $5.25B | 25 | 23% | 1,149 | |
| Columbus, GA-AL | $5.07B | 21 | 23% | 1,277 | |
| Decatur, AL | $4.58B | 21 | 22% | 1,162 | |
| Auburn-Opelika, AL | $4.39B | 26 | 20% | 933 | |
| Anniston-Oxford, AL | $3.08B | 18 | 15% | 864 | |
| Gadsden, AL | $1.85B | 14 | 18% | 1,223 |