| # | Institution | Type | Branches | Deposits | Share |
|---|---|---|---|---|---|
| 1 | U.S. Bank National Association | Bank | 91 | $32.32B | 12.55% |
| 2 | Associated Bank, National Association | Bank | 137 | $26.04B | 10.11% |
| 3 | BMO Bank National Association | Bank | 150 | $22.80B | 8.85% |
| 4 | JPMorgan Chase Bank, National Association | Bank | 63 | $12.82B | 4.98% |
| 5 | Nicolet National Bank | Bank | 39 | $6.65B | 2.58% |
| 6 | Summit Credit Union | Credit union | 56 | $6.24B* | 2.42% |
| 7 | Landmark Credit Union | Credit union | 36 | $5.80B* | 2.25% |
| 8 | Johnson Bank | Bank | 32 | $5.48B | 2.13% |
| 9 | Community First Credit Union | Credit union | 29 | $5.41B* | 2.10% |
| 10 | University Of Wisconsin Credit Union | Credit union | 40 | $5.25B* | 2.04% |
| 312 more institutions, year-over-year share and branch changes with Pro →$29/mo, cancel any time. | |||||
* Credit-union deposits are estimated (June total shares spread evenly across branches).
Put these institutions on the territory map, screen them by ratio, or ask your AI assistant which ones are losing share.
| 15% |
| 727 |
| Kenosha | $4.77B | 19 | 18% | 1,005 |
| Washington | $4.75B | 17 | 14% | 870 |
| Eau Claire | $4.39B | 21 | 38% | 1,763 |
| Rock | $4.30B | 24 | 13% | 785 |
| Ozaukee | $3.83B | 18 | 22% | 1,238 |
| Sheboygan | $3.58B | 20 | 19% | 864 |
| Fond du Lac | $3.48B | 18 | 41% | 1,919 |
| Wood | $3.31B | 21 | 14% | 806 |
| Manitowoc | $3.00B | 15 | 33% | 1,562 |
| St. Croix | $2.89B | 15 | 18% | 1,114 |
| Sauk | $2.88B | 17 | 19% | 1,040 |
| Portage | $2.70B | 24 | 10% | 625 |
| Walworth | $2.69B | 19 | 16% | 850 |
| Jefferson | $2.63B | 17 | 15% | 941 |
| Columbia | $2.29B | 11 | 28% | 1,640 |
| Dodge | $2.15B | 13 | 27% | 1,533 |
| Chippewa | $2.10B | 16 | 33% | 1,709 |
| Barron | $2.05B | 13 | 17% | 1,090 |
| Calumet | $1.93B | 14 | 29% | 1,515 |
| Waupaca | $1.89B | 8 | 30% | 1,752 |
| Grant | $1.65B | 12 | 21% | 1,338 |
| Oneida | $1.54B | 10 | 18% | 1,218 |
| Marinette | $1.50B | 11 | 30% | 1,610 |
| Green Lake | $1.47B | 6 | 56% | 3,712 |
| Monroe | $1.43B | 13 | 17% | 1,125 |
| Door | $1.42B | 6 | 55% | 3,558 |
| Green | $1.35B | 9 | 28% | 1,695 |
| Polk | $1.32B | 12 | 40% | 2,038 |
| Dunn | $1.25B | 9 | 41% | 2,349 |
| Douglas | $1.19B | 11 | 65% | 4,389 |
| Pierce | $1.04B | 10 | 27% | 1,449 |
| Clark | $1.03B | 8 | 34% | 2,161 |
| Trempealeau | $1.00B | 11 | 15% | 1,068 |
| Shawano | $952.5M | 9 | 29% | 1,648 |
| Vilas | $871.5M | 12 | 20% | 1,309 |
| Vernon | $866.0M | 8 | 23% | 1,580 |
| Taylor | $785.7M | 9 | 24% | 1,509 |
| Kewaunee | $775.5M | 3 | 51% | 4,028 |
| Iowa | $713.4M | 8 | 43% | 2,424 |
| Lincoln | $700.1M | 6 | 27% | 2,021 |
| Rusk | $669.9M | 7 | 33% | 2,195 |
| Sawyer | $651.3M | 7 | 30% | 2,137 |
| Juneau | $623.9M | 5 | 51% | 3,637 |
| Ashland | $617.4M | 6 | 38% | 2,358 |
| Crawford | $587.4M | 5 | 72% | 5,480 |
| Price | $549.7M | 7 | 41% | 2,605 |
| Langlade | $547.0M | 5 | 76% | 6,022 |
| Oconto | $488.1M | 6 | 24% | 1,762 |
| Washburn | $483.7M | 6 | 53% | 3,473 |
| Burnett | $467.0M | 4 | 44% | 3,240 |
| Jackson | $455.1M | 4 | 49% | 3,573 |
| Lafayette | $449.7M | 6 | 37% | 2,533 |
| Bayfield | $410.6M | 5 | 43% | 2,888 |
| Waushara | $407.5M | 6 | 30% | 2,026 |
| Richland | $402.0M | 6 | 33% | 2,171 |
| Buffalo | $389.8M | 4 | 41% | 3,037 |
| Forest | $387.3M | 3 | 52% | 4,106 |
| Pepin | $347.4M | 3 | 80% | 6,645 |
| Adams | $287.7M | 5 | 44% | 3,068 |
| Marquette | $257.6M | 5 | 38% | 2,523 |
| Iron | $159.8M | 3 | 62% | 4,627 |
| Florence | $118.8M | 1 | 100% | 10,000 |
| Menominee | $110.8M | 1 | 100% | 10,000 |
| Metro | Deposits | Inst. | Leader | Top share | HHI |
|---|---|---|---|---|---|
| Minneapolis-St. Paul-Bloomington, MN-WI | $252.79B | 175 | 38% | 1,828 | |
| Milwaukee-Waukesha, WI | $89.07B | 82 | 29% | 1,246 | |
| Madison, WI | $37.08B | 59 | 9% | 497 | |
| Green Bay, WI | $19.16B | 32 | 39% | 1,920 | |
| Appleton, WI | $9.63B | 34 | 21% | 816 | |
| Duluth, MN-WI | $8.59B | 48 | 15% | 693 | |
| La Crosse-Onalaska, WI-MN | $6.98B | 36 | 14% | 588 | |
| Wausau, WI | $6.64B | 25 | 23% | 1,099 | |
| Eau Claire, WI | $6.49B | 27 | 36% | 1,603 | |
| Racine-Mount Pleasant, WI | $6.14B | 23 | 31% | 1,417 | |
| Oshkosh-Neenah, WI | $5.86B | 28 | 32% | 1,325 | |
| Kenosha, WI | $4.77B | 19 | 18% | 1,005 | |
| Janesville-Beloit, WI | $4.30B | 24 | 13% | 785 | |
| Sheboygan, WI | $3.58B | 20 | 19% | 864 | |
| Fond du Lac, WI | $3.48B | 18 | 41% | 1,919 |