| # | Institution | Type | Branches | Deposits | Share |
|---|---|---|---|---|---|
| 1 | Morgan Stanley Bank, National Association | Bank | 1 | $268.75B | 20.97% |
| 2 | Goldman Sachs Bank USA | Bank | 2 | $194.09B | 15.14% |
| 3 | American Express National Bank | Bank | 1 | $171.55B | 13.39% |
| 4 | Ally Bank | Bank | 1 | $156.61B | 12.22% |
| 5 | UBS Bank USA, National Association | Bank | 1 | $109.33B | 8.53% |
| 6 | Synchrony Bank | Bank | 1 | $85.97B | 6.71% |
| 7 | SoFi Bank, National Association | Bank | 1 | $46.61B | 3.64% |
| 8 | JPMorgan Chase Bank, National Association | Bank | 45 | $27.12B | 2.12% |
| 9 | Zions Bancorporation, N.A. | Bank | 93 | $22.95B | 1.79% |
| 10 | Sallie Mae Bank | Bank | 1 | $20.33B | 1.59% |
| 169 more institutions, year-over-year share and branch changes with Pro →$29/mo, cancel any time. | |||||
* Credit-union deposits are estimated (June total shares spread evenly across branches).
Put these institutions on the territory map, screen them by ratio, or ask your AI assistant which ones are losing share.
| 27% |
| 1,349 |
| Tooele | $1.19B | 9 | 32% | 1,931 |
| Duchesne | $1.09B | 5 | 52% | 3,533 |
| Wasatch | $1.02B | 9 | 22% | 1,491 |
| Uintah | $972.5M | 7 | 39% | 2,624 |
| Carbon | $787.7M | 8 | 30% | 1,927 |
| Sanpete | $722.5M | 7 | 26% | 2,046 |
| Sevier | $621.6M | 6 | 33% | 2,540 |
| Juab | $510.9M | 6 | 34% | 2,416 |
| Grand | $451.9M | 5 | 42% | 2,782 |
| Kane | $423.3M | 3 | 44% | 3,598 |
| Millard | $328.9M | 3 | 50% | 3,871 |
| Emery | $302.5M | 5 | 40% | 2,574 |
| Morgan | $260.6M | 3 | 51% | 4,409 |
| San Juan | $192.0M | 4 | 43% | 3,137 |
| Beaver | $163.8M | 2 | 55% | 5,053 |
| Garfield | $141.7M | 2 | 56% | 5,069 |
| Wayne | $90.5M | 1 | 100% | 10,000 |
| Rich | $64.8M | 1 | 100% | 10,000 |
| Piute | $44.4M | 1 | 100% | 10,000 |
| Metro | Deposits | Inst. | Leader | Top share | HHI |
|---|---|---|---|---|---|
| Salt Lake City-Murray, UT | $1.20T | 144 | 22% | 1,308 | |
| Provo-Orem-Lehi, UT | $37.70B | 32 | 29% | 1,281 | |
| Ogden, UT | $21.24B | 34 | 29% | 1,206 | |
| St. George, UT | $7.54B | 19 | 16% | 1,054 | |
| Logan, UT-ID | $5.48B | 21 | 26% | 1,369 |